"Not the loudest sound in town, but the best quality" claims WXRT, Chicago, longtime Stanton user.
--Daniel Lee, President and General Manager, discussing Stylus Replacement
Policy with Howard Williams, Chief Engineer and Ken Rasek, Audio Engineer.
WXRT is a progressive rock, FM station that is unique in many ways. Its whole operation, including Administration, Sales, Engineering, Programming, Broadcasting, Transmitting (even the tower itself), is located in one place ... a highly unusual set-up for a major market.
In a market crowded with as many radio stations as Chicagoland, the excellence of sound can make or break the station, especially a station like WXRT ... which plays no tapes ... has no recorded commercials ... and goes totally with disc-to-air and live copy.
Since WXRT uses no limiters and no compression to magnify the level of their signal, their turntables and cartridges are absolutely crucial to the quality of their sound.
For over 10 years, the station has used the Stanton product in its turntables. Today, it even uses the 681 Triple-E for disc-to-air playback and, although this stylus was not designed for back-cueing, the engineers and announcers report no problem (they even use them on their AM operation, WSBC). Leading radio stations around the nation depend on Stanton 681 Calibration series cartridges, because they offer improved tracking at all frequencies ... they achieve perfectly flat frequency response to beyond 20 kHz. Its stylus assembly, even though miniaturized, possesses greater durability than had been thought possible to achieve.
Each 681 Triple-E is guaranteed to meet its specifications within exacting limits, and each one boasts the most meaningful warranty possible ... an individual calibration test result is packed with each unit.
Whether your usage involves recording, broadcasting or home entertainment, your choice should be the choice of the professionals ... The Stanton 681.
John Bell hands new record to Scott McConnell; Air personality. John prepares
to play a record.
For further information, write to: Stanton Magnetics. Terminal Drive, Plainview, N.Y. 11803. Stanton Magnetics Inc , 1977.
(Source: Audio magazine, Jan. 1978)
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