BANG & OLUFSEN CREATED THIS HIGH PERFORMANCE AUTOMATIC TURNTABLE FOR THE CRITICAL LISTENER.
DON'T BE MISLED BY ITS SIMPLICITY.
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THE BEOGRAM 3000.
At Bang & Olufsen, we understand that many listeners seeking high specification audio equipment are comforted by the sight of an array of knobs and levers, topped off by an impressive counterbalance.
We also know that such an arrangement can hamper smooth performance by getting between the listener and the music.
So we designed the Beogram 3000 with many of these technical functions out of sight. And made them automatic, as well. Anti-skating, for instance, is controlled by a ball-bearing system within the tone arm assembly. It's fully automatic because we created our own cartridge and tonearm to form a single system. Thus, superior tracking is assured. And distortion is avoided. Engineering each component this way explains why the cartridge is part of our $300 price. As well a., the base and dust cover.
A simple activator-disc controls most of the turntable operations. It starts the platter at the correct speed, lowers, cues, suspends and returns the tonearm.
Design that grows out of such logic has placed eight Bang & Olufsen products in the permanent design collection of the Museum of Modern Art in New York.
We've made it all quite simple for this simple reason: since you can't hear knobs and levers, why should you see them? (Or bother with them?) What you will hear is the uncompromising reproduction of sound. Swiftly and effortlessly.
Which leaves you with only one fearsome intellectual challenge.
Mahler or Midler.
Bang & Olufsen
Narrowing the gap between man and music.
Product shown is available in carefully matched, real wood veneers affixed to particle board.
Write to Bang & Olufsen of America, Inc., 2271 Devon Avenue. Elk Grove Village, Illinois 60007 for more information and a listing of authorized dealers.
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(High Fidelity, Jul. 1975)
Also see:
Dual 1209 turntable (ad)
harman/kardon (ad)