Play it as it lays.
Many of the records you own were mastered with Ortofon cutterheads. That tells you what we know about laying the music into the grooves.
Now we'll tell you what we know about getting the music out.
Our patented VMS Magnetic Cartridges.
At the heart of the VMS (Variable Magnetic Shunt) principle is a unique, low-mass ring magnet. It forms a super-sensitive flux field that responds to stylus movement) with incredible accuracy.
What comes out is a sound that sets new standards in spatial realism. You'll actually hear the violins up front left, the basses back right, the brass center rear. All with minimal distortion and maximum clarity.
Hear VMS for yourself. It's available at you- audio dealer in five Ortofon models, from $35 to $100.
Each will play-he must exactly as the music was laid down Ortofon 122 Dupont Street, Plainview, NY 11803
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(High Fidelity, Nov. 1977)
Also see:
Ortofon moving-coil phono-cartridge system (ad, Apr. 1977)
Garrard DD75 Turntable (ad. Apr. 1977)
ADC--Accutrac turntable (ad, Apr. 1977)