ADC--A BSR COMPANY
You expect to be really impressed .by a new cartridge.
Otherwise you wouldn't even consider it. What you don't expect is to get the same impressive performance thousands of plays later. But consider this: after 1000 playing hours the new ADC Improved Series cartridges show no audible change in performance! Amazing? You're right. But what's even more amazing is the new Omni-Pivot System--that did it.
S-9 SUSPENSION BLOCK MICRO-MACHINED ARMATURE
It's a major advance in micro technology. There are no unpredictable armature governors, wires or adhesives.
Instead each armature is micro-machined to perfectly lock into our exclusive new S-9 high definition suspension block. We think it's a real breakthrough.
But you should be the judge.
Look at both the frequency response and stereo separation of a new ADC ZLM Improved cartridge. They're incredible.
The new ADC ZLM accurately reproduces even the most complex musical passages with absolute neutrality.
Now compare the same cartridge after 1000 playing hours. See any difference? The ADC ZLM Improved cartridge shows less than a 1dB change in performance. That means you won't hear any difference.
Now the good news gets even better. The Omni-Pivot System comes in a wide range of new ADC Improved Series cartridges. The ZLM, XLM MKIII and MKII, and QLM-36 MKIII. All featuring new snap-down stylus protectors.
If you already own a fine ADC cartridge, the Omni-Pivot System is yours for just the price of a replacement stylus.
Listen to any new ADC Improved cartridge. After you've heard us, we'd like to hear from you. Write Audio Dynamics Corporation, Pickett District Rd., New Milford, Ct., 06776, or call our toll-free number (800) 243-9544.
BEFORE YOU BUPA NEW CARTRIDGE TAKE A LOOK AT A GOOD USED ONE.
(High Fidelity, Jan. 1980)
Also see:
Bang & Olufsen MMC 20CL phono cartridge (ad, Jan. 1980)
Empire Scientific Corp. phono cartridges (ad, Jan. 1980)
Technics SL-1600 MK2 turntable (ad, Jan. 1980)
Onkyo TX-MKII receivers (ad, Jan. 1980)
Technics by Panasonic -- SL series turntables (ad, Nov. 1977)