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Pioneer's publicized $200 direct drive manual turntable has just been shot down by our semi-automatic. Sorry, Pioneer. But all's fair in love and product war. In that spirit, Sony unveils the PS-3300. A $200 direct drive turntable that's semi-automatic. So the contest between our PS-3300 and their vaunted PL-510 is really no contest. Because in the crassest terms, we give you more: an automatic arm return and a reject button. And that's a substantial difference, for no difference in price. What's more, we didn't shave anything to make it possible. The PS-3300 has a finely crafted direct drive system with a brushless and slotless DC servo-controlled motor. The PS-3300 innovates with a speed monitoring system that state troopers would love to get their hands on: an electronic process using an 8-pole magnetic pick-up head and a pulse coated platter rim. Plus there's independent fine speed adjustments, a tonearm that's so sensitive it's almost neurotic, and so on. And to see the attention to detail that Sony stands for, note what the PS-3300 stands on. Bell-shaped rubber feet that are specially constructed to prevent both acoustic and mechanical feedback. (When it comes to feedback, we put our feet down.) They absorb vibrations--whether from footsteps bouncing on the floor or sound waves bouncing off the wall. Otherwise, these vibrations would be transferred to the stylus, amplified, and be transferred back to the stylus-creating a vicious cycle. If you're wondering how we managed to do this-how our semi-automatic shot down their high-flying manual-our response is a brief one. While Pioneer relied on its reputation, Sony relied on its engineers. SONY 1976 Sony Corp. of America. Sony, 9 W. 57 St., N.Y., N.Y. 10019. SONY is a trademark of Sony Corp.
(adapted from Audio magazine, Oct. 1976) Also see: Sony Audio PS-X70 turntable (ad, Mar. 1979) Sony PS-X600 turntable (ad, Dec. 1981) Sony turntables PS-X series turntables (Oct. 1977) Sonus Blue Label phono cartridge (Dec. 1976) = = = = |
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