MILLIONS

From the dawn of recorded stereo, millions of audiophiles have turned to Shure phono cartridges to get the most from their stereo systems--and for a good reason. We introduced the first moving magnet cartridge the first truly high fidelity low mass stereo cartridge, and a host of other innovations, right Lp to today's Hyperelliptical stylus tip, Dynamic Stabilizer, and SIDE-GUARD stylus protection system. From the original M3D, the first high fidelity stereo cartridge (which is still available) to the V15 Type IV. Shure has been the leader in phono cartridge technology.

Our complete phono cartridge line, with over 100 models for all applications, is by far the widest selection offered by any phono cartridge manufacturer in the world. For more than 25 years Shure has been the performance, technological, and sales leader in high fidelity phono cartridges and that’s why millions of audiophiles around the world have made us their source of sound. See your Shure dealer about upgrading your system with the number one name in phono cartridges.

(adapted from Audio magazine, Dec. 1981)

Also see:

The Audio Interview: Jim Kogen--The Engineer as President (of Shure) (Feb. 1983)

Shure phono cartridges (ad, Feb. 1979)

Shure SC39 phono cartridge (ad, Dec. 1979)

Shure V15 Type IV Phono Cartridge (Feb. 1979)

Shure phono cartridges (Feb. 1978)

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